What do I still have in mind from this second day at the Future of Web Design conferences. A bit messy article, more like a memento for me, but I hope this could be helpful as references for others.
I was more into the conferences on the first day. After a few weeks, I only remembered well the first day. On the second day, I still remember having a really great moment with the last one, with Joshua Davis and his own vocabulary 
If you need only one review, go to the conference of Steve Fisher and his fabulous slides. And read right after Mobile First by Luke Wroblewski.
1. Pith, Passion, and Productivity: Pillars of a Successful Design Career by Cameron Moll
Cameron Moll "Pith, Passion, and Productivity: Pillars of a Successful Design Career"
- Editing tips for designers
- How to be known in my industry? How can I make a name for myself? JUST WRITE with pith, authenticity, persistence and passion.
- Cameron Moll encourages designers to work with passion and find their own signature. Like he did with his Coloseum only made with type & glyphs: http://cameronmoll.bigcartel.com/product/colosseo-24×16-signed-poster
- « The details are not details. They are product » – Charles Eames
- Cameron told us his Autenthics jobs
@authenticjobs story - Grit is more important than talent
- Cameron shared his routine about to do list before beginning work and how he is writing some ideas in his shower. It remembered me Denise Jacobs on Paris Web conference about immediate inspiration
- He shared how he failed managing a workshop and rebound with a good self debrief and a fortune cookie
- He advised that a chair and an iPad in the morning are the best tools for figuring out the day ahead. Routine to control your brain and laziness.
2. Design Principles: The Philosophy of UX by Whitney Hess
Whitney Hess “Design Principles: The Philosophy of UX"
- « UX Is …a philosophy about how we treat people »
- Good design doesn’t mean good experience
- Whitney keeps photos from bad user experiences on real life, like Aral Balkan. That helps to figure out solutions, even on internet.
- Whitney encourages every designer to decide what are the principles of their company
- Whitney shared her 10 principles of experience design
- Stay out people’s way
- Create a hierarchy that matches people’s needs
- Limit distractions
- Provide strong information scent (Help users sniff out right direction w/search suggestions, crisply contrasting visuals)
- Provide signposts and cues
- Provide context
- Use constraints appropriately
- Make actions reversible
- Provide feedback
- Make a good first impression
3. The Future of Mobile UX by Steve Fisher
Slides : http://www.slideshare.net/hellofisher/the-future-of-mobile-ux
Steve Fisher "The Future of Mobile UX"
- »What’s obvious to you might not be obvious to someone who is new to the experience. »
- Mobile design isn’t just about shrinking it down. Ergonomics, visibility require new visual hierarchies.
- Steve featured the responsiveness of
@thebostonglobe‘s new site.
- Nice adaptive design mentioned by
@hellofisher —http://anderssonwise.com - COPE! Create Once, Publish Everywhere
- Future mobile UX is about the content. Content! Content!
- « Content is more important. Design for it, not against it »
- What I still think about after this talk, is that we need to take advantage of the mobile devices. It’s not smaller screens: it’s very powerful possibilities like using the camera, the GPS, the compass, the gyroscope… An experience can be far better on a mobile device than on a desktop.
4. Responsive Web Design and Embracing the Unknown by Aaron Weyenberg
Slides : http://speakerdeck.com/u/aaron/p/responsive-web-design-and-embracing-the-unknown
Aaron Weyenberg “Responsive Web Design and Embracing the Unknown"
Sorry, I an remember well of this talk But you can still go through the slides.
5. The Lost Art of Design Etiquette by Dan Rose
Slides : http://t.co/QBiFUAQ1
How to work better together, by cleaning our Photoshop files, for examples I wasn’t able to see this talk, but I know than Dan made a great conference. And you can learn more about the design etiquette on his website : http://danrose.me/designetiquette/ and on http://photoshopetiquette.com/
6. The Future Of Branding by Randy J. Hunt from Etsy
Randy J Hunt “The Future Of Branding"
- « The best brands are the ones you can believe in »
- Come craft at Etsy Labs in Brooklynhttp://www.etsy.com/blog/en/2011/come-craft-at-etsy-labs-2/
- It was like a quick tour of the inside of Etsy. Very inspiring!
- The brand is not what you say you are, but what they say you are
- Designers as storytellers | designers as product makers | brands as products
7. The Unknown Voyage by Joshua Davis
Joshua Davis “The unknown voyage"
- Joshua showed his art work and he talked about learning to embrace failure to arrive at success
- Every failure brings with it the seed of an equivalent success
- Tattooed big man drawing fancy flowers. Love my job.
- Joshua Davis mentioned he uses web tech to create and share his artwork
- Tropism : digital art generated by random program
- « If the thing you wish to do is right, and you believe it, go ahead and *%#$ing do it! »
- Computer aided graphic design
- He is addicted to patterns and put them very far
- « Build your career on ideas not tools »
- Datavizualisation for Geopardy: Watson. Colors represented emotions/confidence. Very cool!
- I loved seeing the process of his creations. Billions of iteration for the Watson project. Crazy!
- Working out of our comfort zone
- Faith is the only known antidote for failure
- Egotism and vanity are fatal to success
- « Remain teachable! »
That was it for this 2011 FOWD in NYC!
Just a few more informations: big announcement: next year it will be 5 days in Vegas with webdesign, app and mobile ! www.futureinsightslive.com
Let’s continue FOWD as a community by sharing our thoughts on www.futureinsights.com
I am proud to be one of the winners of the Treehouse contest. I won a lego tree house
Proud winner of the treehouse contest
And, please, help me win a ticket for the next Future of Web Design conferences in Las Vegas by becoming a member of the Future Insights community and then click on the « Like » button (not the Facebook one) on my photo page: http://www.futureinsights.com/photo/sophie-masure
Sophie Masure - Contest - Please vote for my photo!
Génial, comme d’hab!